Official sponsor of the Monster Energy BGS Esports championships, Norton will present its cybersecurity solutions for gamers and technology enthusiasts in the location dedicated to electronic sports. Throughout the qualifying championships, the company will also carry out campaigns and promotions with the aim of making event visitors aware of the importance of online protection.
The CEO and creator of Brasil Game Show, Marcelo Tavares, highlights the importance of the presence of the brand in the 14th edition of the event. "We are very excited for Norton to participate at BGS 2023. Cybersecurity is an increasingly important topic for the gaming community, and the presence of a leading company like Norton is critical to raise awareness among gamers about the need to protect themselves online".
Luciana Rúbia, Head of Gen in Brazil, also highlights the importance of the brand's debut at BGS. "We decided to participate in the convention because games are one of the fastest growing markets in Brazil and BGS has great visibility, influence and reputation. We want to reach and engage end consumers who are also potential Norton customers, and this partnership will be a wonderful opportunity to share and promote entertainment, information, and safety.”
Norton promises to elevate the online experience of BGS visitors with two major releases: Norton™ 360 Advanced Edition and Norton™ Identity Advisor Plus, both software that offer monitoring of social networks and safe web browsing, among other features.
In addition to having fun at the booths and with attractions from various sponsors, such as Norton, BGS visitors will have the opportunity to meet and interact with international guests — such as the actors Charles Martinet, Samantha Kelly, and Kenny James, who are, respectively, the voice actors for Mario and Luigi, Princess Peach and Toad, and the villain Bowser in games, and Nolan Bushnell, creator of Atari — watch Monster Energy BGS Esports competitions, check gaming product releases, have fun in many free-to-play stations, attend special presentations, meet friends and content creators, and much more.
The tickets for the 14th edition of BGS are being sold in the event's website since April 20th, and can be acquired at special prices in the first batch, until May 20th. To get updated on all news for the event, follow BGS on social media and visit the official website of the convention.
Service – BGS 2023
When: From October 11th to 15th (the first day is exclusive to press and companies, in addition to Premium Passport and Box Passport holders)
Where: Expo Center Norte
Address: Rua José Bernardo Pinto, 333 – Vila Guilherme, São Paulo/SP
Time: From 1 PM to 9 PM
Tickets – 2nd batch - available until 06/12 (45% off in comparison with the final batch)
Individual – October 12th or 13th (half price): 109 BRL Individual ticket valid for 1 (one) chosen day (October 12th or 13th).
Individual – October 14th or 15th (half price): 164 BRL Individual ticket valid for 1 (one) chosen day (October 14th or 15th).
Passport for October 12th, 13th, 14th, and 15th (half price): 437 BRL Passport with 4 tickets for October 12th, 13th, 14th, and 15th (4 tickets for the price of 3).
Premium Passport (half price): 769 BRL Valid for all event days, including an exclusive day for the press. On 10/11, the entry will begin at 3 PM.
Business Passport (half price): 769 BRL Valid for all event days, including an exclusive day for the press. On 10/11, the entry will begin at 3 PM. Gives access to the business area.
Box Single Day: 549 BRL Box ticket for 1 (one) chosen day. (October 12th, 13th, 14th, or 15th). Gives access to the box and entry one hour earlier.
Box Passport: 2199 BRL Passport with five box tickets for October 11th, 12th, 13th, 14th, and 15th. Gives access to the box, entry one hour earlier, and an exclusive kit. On the 11th, the entry will begin at 3 PM.
About BGS: Brasil Game Show is the largest video game conference in Latin America and one of the largest in the world. Held for the first time in 2009, it has received over 2.5 million visitors in all its editions combined, and currently occupies the pavilions of Expo Center Norte, in São Paulo. The event gathers the leading companies in the segment, serving as a stage for the most important releases of the year, attracting stars from the video game industry worldwide, and making room for independent studios. BGS is also a place of great business opportunities for investors, managers, and professionals from the gaming industry. It has a strong focus on social work as well, having grossed and donated over 450 tons of food throughout its 13 editions.
Information for the press - BGS