PRESS INFORMATION
FOR IMMEDIATE RELEASE
1st DECEMBER 2022
Independent game studio, Boneloaf, and innovative entertainment company, Toikido, have worked together to launch a range of toys and merchandise based on the moderately successful video game, Gang Beasts, available in multiple territories across the world in time for Christmas.
- Gang Beasts Action Figures, Plushies, Collectible Figurines and more launching worldwide in time for Christmas 2022.
- Created in a partnership between Boneloaf and Toikido, and supported by retail and distribution partners across the world.
Toikido and Boneloaf are excited to unveil the launch of the first ever Gang Beasts toy range, which will be available worldwide in over 20,000 retail destinations. The new range of collectibles, based upon the moderately successful video game, includes figurines, action figures and plush toys.
The first batches of Gang Beasts figures, plushies, and apparel are scheduled to be in stores in time for Christmas from December 2022. In the US, you can find them in stores such as Target and Amazon and in the UK, they'll be available at ASDA, B&M, The Entertainer, Amazon and more.
The new Gang Beasts toy range will also be available in other territories such as Spain, Argentina, France, and across the Nordic region.
The silly multiplayer party game, with surly gelatinous characters, brutal slapstick fight sequences and absurd hazardous environments, has been brought to life by Toikido, who have been working collaboratively with Boneloaf for the last 12 months on the design and development of a new consumer product range.
For launch, the range of collectibles will include 4 action figures with accessories, 16 figurines including hidden rare characters and a range of stampers featuring all of Gang Beasts most popular characters. The plush includes 4 stretchable kigurumi clan toys, plush backpacks, 16 clip-on plush characters and 8 different plush buddies for fans to collect and play with.
With over 11 million sales internationally and a host of awards, the video game has a huge social media following where fans have amassed over 1 billion views of the game on both TikTok and YouTube, and over 4,500,000 hours watched on streaming platform Twitch during 2021.
Darran Garnham, CEO and Founder of Toikido said: “We are very excited to see this fantastic range slip onto shelves this autumn. The last 12 months have been great fun - we’re proud to deepen our close working relationship and collaborate with the Boneloaf team, and we can’t wait to share the range of toys with the wonderful Gang Beasts fan base.”
Boneloaf, added: “It’s super fun working closely with everyone at Toikido on merchandise for ourselves and the Gang Beasts community. We’re enjoying smashing the Gang Beasts toys and plushies together like excited children in a cacophony of cartoon violence.”
Gang Beasts toys and merchandise can be found in major toy stores across the world, as well as online retailers such as Amazon.
About Gang Beasts and Boneloaf
Gang Beasts is a silly multiplayer party game with surly gelatinous characters, brutal slapstick fight sequences, and absurd hazardous environments, set in the mean streets of Beef City. Customise your character and fight local and online enemies in the melee game mode or fight with friends against the gangs of Beef City in the gang game mode. Gang Beasts is made by Boneloaf, a small independent game studio based in Sheffield, making a series of experimental multiplayer party games.
About Toikido
Toikido is a new kind of Entertainment Company. Founded in 2020 by Darren Garnham. Toikido develops and creates toys for the world’s most exciting brands, while developing our own world class IP in-house.