Press release

The cards LIE! Single-player Social Deduction DEMO for "Demon Bluff" Out NOW on Steam!

offbrand games (Aethermancer, Rivals of Aether II) and developer UmiArt are excited to launch the official Steam demo for Demon Bluff, a single-player social deduction game slated for release in 2026!

There's loads of exciting content packed into this demo release. Enjoy hours of addictive social-deduction gameplay!

DEMO HIGHLIGHTS

🃏40+ unique villager cards

🎁Unlockable character skins

🕹️Multiple game modes

💬13 language options

😈Cards that will LIE TO YOU

For dedicated fans who have already played the Demon Bluff playtest or watched content creators like Northernlion, DisguisedToast, Retromation, and Aliensrock play it, this demo adds a few major new pieces of content we can't wait for players to experience.

TWO NEW CHARACTERS
  • Lycanthrope - This is a Good Outcast character who doesn't lie and will disguise as a random not-in play Villager, but only if you reveal him in the first 4 cards! If you don't, then Night falls and he transforms into the...

  • Werewolf - This Evil Minion disguises themself, lies to you, and even deals damage to the player if a 2nd Night falls after revealing 4 more cards.

INTRODUCING RELICS

Relics add an extra wrinkle of challenge to each round of Demon Bluff. They're passive items that modify the conditions of your Village when you start a round. For example, there's the Grave Flame which makes you lose health if you reveal the last four cards. There's also the Severed Horn, which makes the character in slot #1 always tell the truth.

In Endless Mode, a different random Relic is activated each round. In Deckbuilding Mode, you'll pick one new Relic every 2 Villages or so. There are nine different Relics to experience in the Demon Bluff demo, with plenty more planned for the full release.

On top of all this, the demo release adds a major UI overhaul with gorgeous new art for the gameplay HUD.

We're excited to be launching the first official demo for Demon Bluff and confident the game will be resonate with your viewers and followers, especially as we approach the busy Steam Next Fest demo season! We hope you'll consider covering our release, and we'll reach out again with more coverage opportunities as we approach official release.

Don’t hesitate to reply with any questions or would like to discuss exclusive interview or preview opportunities!

KEY INFO / ASSETS

Steam: https://store.steampowered.com/app/3522600/Demon_Bluff/ 
Steam Demo: https://store.steampowered.com/app/3803820/Demon_Bluff_Demo/
Youtube Trailer: https://youtu.be/A9ta1lvocxI
Press Kit: https://obp.gg/demonpress

ABOUT DEMON BLUFF

In Demon Bluff, players are tasked with sifting through the clues provided by each Villager card to determine who is telling the truth, and who is a lying Demon in disguise. Choose correctly and you’ll cleanse the village, but slip up and it’s game over and time for the next run.

Demon Bluff is being published by offbrand games with assistance from beloved roguelike streamer Northernlion. Northernlion has a well-documented history of streaming indie games to his nearly 3.2M followers across all platforms. Together with offbrand games and Ludwig Ahgren (~18M total reach), Northernlion is directly helping fund development, personally playtesting and providing feedback/design recommendations, and of course creating stream/social content to help market Demon Bluff.

Thanks to its truly unique hook of being a single-player social deduction game, Demon Bluff has rapidly climbed the charts to become a Top 320 Steam game (~155k wishlists) and exploded as a viral hit with major content creators (Northernlion, DisguisedToast, Retromation, Aliensrock).

Nearly 200k players have joined the Demon Bluff playtest, with an average playtime of nearly 6 hours, and the game boasts a vibrant Discord of 8200+ members actively creating mods, designing custom cards, and creating daily puzzles.