WHO:
December 20, 2022 – Leading global entertainment studio Jam City, Inc., today announced Disney Emoji Blitz, the hit match-3 puzzle mobile game featuring hundreds of Disney, Pixar and STAR WARS™ character emojis, will collaborate with Disney and The Muppets Studio for a unique holiday campaign with the world-famous and beloved Muppets. Fans and Blitzers alike will enjoy an in-game holiday celebratory event and exclusive videos across digital channels presented by Kermit the Frog, Miss Piggy and their fellow Muppets friends. Disney Emoji Blitz has over 40 million installs worldwide to date and growing.
WHAT:
The Muppets will make their yuletide debut in a series of live-action short-form videos on Disney Emoji Blitz’s YouTube, Instagram, and Facebook channels. In the first video, Kermit the Frog and Miss Piggy encounter the Penguins, as seen in The Muppet Christmas Carol, and a topsy-turvy Christmas skating party rudely interrupts their game of Disney Emoji Blitz. Additional videos will spotlight the Swedish Chef, Fozzie Bear, and Uncle Deadly.
New releases will also feature Animal and Dr. Teeth, stars of the upcoming Disney+ series, The Muppets Mayhem.
The campaign is timed with The Muppet Christmas Carol Clear Event, a limited two-day in-game event, beginning December 20 and ending December 21, 2022, where Blitzers can collect several Muppet emojis released to date, including Kermit as Bob Cratchit and Miss Piggy as Emily Cratchit, Swedish Chef, Miss Piggy, Kermit, Gonzo and Fozzie.
The Muppets Studio performers Matt Vogel (Kermit the Frog, Uncle Deadly), Eric Jacobson (Miss Piggy, Fozzie Bear, Animal), and Bill Barretta (Swedish Chef, Dr. Teeth) reprise their puppeteer roles and lend their voices to the beloved Muppets as they get their game on and play Disney Emoji Blitz with hilarious results. Video skits were written by The Muppets Studio team, so each piece of short-form content brings fans the authentic Muppet magic in ways only the Muppets can.
In addition to The Muppets Christmas Carol Clear Event, the game will run a Haunted Box event featuring Hatbox Fozzie and Madam Pigota from the Muppets Haunted Mansion, just in time for Muppet fans to complete their Muppets Emoji collection!
Disney Emoji Blitz amplifies the classic match-3 gaming experience with beloved Disney, Pixar and STAR WARS™ characters, artfully combining modern expressions through its Emojis with beloved Disney properties. The game allows players to collect, download and share over 90 years of classic Disney, Pixar, and STAR WARSTM Emojis by clearing stages and completing objectives in the game. Disney Emoji Blitz is available to play for free in the US on The App Store and Google Play.
Video Link: https://youtu.be/i4XkXEnWpSM
Quote:
“We are over the moon to collaborate with The Muppets Studio and their brilliant performers on this unique digital campaign,” said Justin Lasola, Product Marketing Manager for Jam City. “This delightful video series will give Blitzers an opportunity to both relate with and share hilarious moments of their favorite Muppet characters in a fun, memorable way both in-game and on social channels throughout the year.”
About Jam City
Jam City is an award-winning mobile entertainment company providing unique and deeply engaging games that appeal to a broad, global audience. Jam City is the creative powerhouse behind some of the highest-grossing and award-winning games, generating over $4B in lifetime bookings and over 1.3B cumulative game installs. In addition to conceiving and developing the popular Cookie Jam and Panda Pop franchises, the company is a partner for some of the biggest global IP holders, having developed immersive, narrative-rich mobile games around iconic entertainment brands from Universal Games, Disney, and Warner Bros. Games. The company’s popular RPG game Harry Potter: Hogwarts Mystery was the #1 game in more than 40 countries at its launch and Jurassic World Alive continues to be one of the top AR games in the market. In 2021, Jam City acquired the Montreal-based leading mobile game studio Ludia, adding to its current studios and talent located in Los Angeles (HQ), Burbank, Cedar Falls, Las Vegas, San Diego, San Francisco, and, internationally in Berlin, Bogotá, Buenos Aires, Montevideo, and Toronto. For more information, please visit www.jamcity.com.
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