Press release

Hot Wheels Unleashed Flexes Horsepower in First Adrenaline-Filled Gameplay Reveal 

Experience the chaotic and heart-racing action in Hot Wheels Unleashed

 
Larkspur, Calif. (April 8th, 2021) – Milestone and Mattel (NASDAQ: MAT) have unleashed a show-stopping gameplay video of Hot Wheels  Unleashed™, the fast-paced arcade racing game coming to PlayStation®5, PlayStation®4, Xbox Series X|S, Xbox One X, Xbox One, Nintendo Switch and PC on September 30, 2021. Additionally, Hot Wheels Unleashed will be available both on Steam and Epic Games Store.
Drifting, boosting and jumping is just the beginning of what makes Hot Wheels Unleashed an iconic thrill-ride from the starting line to finish line. Revealed today on the Hot Wheels Unleashed livestream showcase, Executive Producer at Milestone Michele Caletti and Lead Game Designer Federico Cardini took fans along on a deep dive to learn more about the game’s unique features and content. 
The eye-popping gameplay video also pulled back the curtain on the first six vehicles out of the 60+ plus vehicles available on day 1. The first six revealed are: Rodger Dodger™, Twin Mill™, Rip Rod™, Night Shifter™, Dragon Blaster™, Sharkruiser™.
*Watch the showcase VOD here: https://youtu.be/dL_E8bLWbsE
Featuring two minutes of pure racing fun and set in the stunning Garage environment, future drivers can check a first look at the unpredictable challenges that await and get a glimpse at the numerous surprises they’ll face - like the special track pieces. 
*View today's gameplay trailer here: https://youtu.be/RCW_KYKOO64
Hot Wheels Unleashed offers players the opportunity to drive the cars as if they were playing with the die-cast toys. The gameplay includes adrenaline-filled races, an extended choice of Hot Wheels vehicles with different attributes and rarity levels that players can customize with different skins, and jaw-dropping tracks set in everyday-life locations with special track pieces and interactive items. The game also features a revolutionary Track Editor enabling players to customize tracks in any game environment and share them with the game’s community.
For more information and where to pre-order, visit hotwheelsunleashed.com. Drivers can also join the #HotWheelsUnleashed conversation online at Facebook, Instagram, YouTube and Twitter. 
Hot Wheels Unleashed is being distributed globally by Koch Media.
*All gameplay footage captured on pre-alpha build
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About Milestone
Founded in Milan in 1996, Milestone S.r.l. is one of the leading and longest established racing game developers in the world.  The 200+ people team is responsible for hit series like MotoGP™, MXGP and Monster Energy Supercross – The Official Videogame, as well as RIDE and Gravel, Milestone’s own IPs. 
For more information please visit  www.milestone.it 
About Mattel
Mattel is a leading global toy company and owner of one of the strongest catalogs of children’s and family entertainment franchises in the world. We create innovative products and experiences that inspire, entertain and develop children through play. We engage consumers through our portfolio of iconic brands, including Barbie®, Hot Wheels®, Fisher-Price®, American Girl®, Thomas & Friends™, UNO® and MEGA®, as well as other popular intellectual properties that we own or license in partnership with global entertainment companies. Our offerings include film and television content, gaming, music and live events. We operate in 35 locations and our products are available in more than 150 countries in collaboration with the world’s leading retail and e-commerce companies. Since its founding in 1945, Mattel is proud to be a trusted partner in empowering children to explore the wonder of childhood and reach their full potential.
HOT WHEELS UNLEASHED™ © 2021. Published and Developed by Milestone S.r.l. All rights reserved. HOT WHEELS™ and associated trademarks and trade dress are owned by, and used under license from, Mattel. ©2021 Mattel. All manufacturers, accessory suppliers, names, tracks, sponsors, brands and associated imagery featured in this game are trademarks and/or copyrighted materials of their respective owners.
Nintendo Switch is a trademark of Nintendo.
"PlayStation" and "PS4" are registered trademarks of Sony Computer Entertainment Inc. All rights reserved.  
About Koch Media
The Koch Media Group is a global developer, publisher and distributor of video games, VR games, gaming hardware and merchandise.
The group’s publishing activities, marketing and distribution extend throughout Europe, America, Australia and Asia. Koch Media has more than 25 years of experience in the digital media business and has risen to become a leading global publishing partner. The Koch Media Group runs a multi-label strategy with fully owned publishing units such as Deep Silver, Milestone, Vertigo Games and Ravenscourt which publish games for consoles, PC and VR platforms across all physical and digital channels.
Additionally, as global publishing partner Koch Media has formed long-term multi-national publishing collaborations with numerous game publishers including Bethesda, Capcom, Codemasters, Konami, Koei Tecmo, Sega, Square Enix, Warner Bros and many others. With its parent company in Höfen, Austria, and the Publishing HQ in Munich, Germany, Koch Media owns local publishing companies in Germany, UK, France, Spain, Italy, Sweden, the Netherlands, Austria, Switzerland, Poland, Australia, the United States as well as Japan and Hong Kong.
The Koch Media Group owns ten game development studios: Deep Silver Volition (Champaign, IL / USA), Deep Silver Dambuster Studios (Nottingham / UK), Deep Silver Fishlabs (Hamburg / Germany), Warhorse Studios (Prague / Czech Republic), Milestone (Milan / Italy), Voxler (Paris / France), Vertigo Games (Rotterdam /The Netherlands) and Flying Wild Hog (Warsaw, Rzeszów, Cracow / Poland). Additionally, the Koch Media Group collaborates with numerous independent development studios around the world.  
Part of the Koch Media Group is also Koch Films, a European independent film distributor with business primarily in Germany, Switzerland, Austria and Italy as a cinema, TV, online and Home Entertainment distributor. The Koch Media Group also owns Gaya Entertainment, a leading video game merchandise company in Munich, Germany, and the Quality Assurance Facility in Olomouc, Czech Republic.
Koch Media is an Embracer Group company.