London, 18 August 2023 - In an unprecedented move in mobile gaming crowdfunding, Drug Crush Saga, a match 3 mobile game conceived by London-based startup Rebel Scum, is offering businesses an innovative avenue for brand visibility. The newly announced "Nothing Personal. Strictly Business" reward tier on their Kickstarter campaign promises an in-game product placement, catering to businesses looking for a fresh marketing strategy.
Designed for a seamless integration into the game's bustling city-building meta-layer, or as a special in-game collectible item as part of ‘The Vault’, this reward offers backers the chance to display their brand or product within the immersive world of Drug Crush Saga. It's not just about visibility; it's about brand integration in a narrative that promises to captivate its primary target audience: males aged 25-34.
The potential reach is substantial. With primary marketing campaigns focusing on major gaming hubs such as the U.S, UK, and EU, the game also eyes expansions into gaming powerhouses like China, Japan, Indonesia, and Korea. Emerging markets, such as India, are also on the radar, presenting an enormous potential audience for businesses partnering through the exclusive reward tier.
"This isn't just another advertisement slot. It's a chance to weave a brand into our story, to make it a part of the player's experience in a way that's both organic and memorable," states Jasthi Alom, founder and CEO of Rebel Scum brain behind Drug Crush Saga. “At a cost of £7,999, only five spots are available for this exclusive tier, making it a rare opportunity. It's a first-come, first-served initiative that promises more than just a placement. It's an integration into a digital realm where the brand isn't just seen but interacted with, offering a level of engagement traditional advertising often misses. We’re excited to see what kind of business brands would approach us to take advantage of this unique opportunity.”
Businesses seeking to capitalize on this innovative marketing channel will not only receive in-game representation but also the chance to stand distinct from competitors. The move is set to redefine in-game advertising, transforming it from passive viewing to active engagement.
For those interested in this exclusive opportunity, terms and conditions will be discussed on a contractual basis. As Drug Crush Saga prepares to make waves in the mobile gaming world, businesses have a golden chance to ride the wave and make a lasting impression.
More information about their upcoming Kickstarter crowdfunding campaign can be found on their official BackerKit landing page URL: https://www.backerkit.com/call_to_action/60c51598-19a5-4096-935c-4a72cce1ef1a/landing
About Rebel Scum
Rebel Scum is a London-based avant-garde game development company focused on creating immersive gaming experiences that challenge the status quo. With Drug Crush Saga, they aim to breathe fresh life into the match-three mobile game genre.
Press release
