Press release

DO WOMEN PLAY MOBILE GAMES?

- According to a study, currently 65% ​​of American women between the ages of 10 and 65 play mobile games, and they prefer this mode over other devices.
- In commemoration of Women's Day, etermax launched a special trivia about women who influenced and generated a positive impact on society

Buenos Aires, March 4th, 2021.- etermax, the international technology company creator of global hits such as Trivia Crack and Word Crack, offers limited edition trivia on women’s achievements and special offers to commemorate International Women’s Day and Women’s History Month across the Trivia Crack franchise. 

According to a study by Google Play and Newzoo, women are playing mobile games in unprecedented numbers with 65 percent of women aged 10 to 65 playing mobile games in the United States, 64 percent of women prefer mobile over other gaming platforms compared to 38 percent of men, and on average, women play 25% more time than men.  

 

Honoring Women’s Contributions through Trivia on Trailblazing Firsts and more 

To commemorate women’s trailblazing firsts and increase their visibility in the mobile gaming space, etermax offers special Triviatopics on important milestones accomplished by history-making women on Trivia Crack and Trivia Crack 2, such as: 

  • Who was Britain’s first female prime minister? (1)

  • Who was the first woman to win the Fields Medal, which is considered the Nobel Prize in mathematics? (2)

  • Who was the first American woman to demand the right to vote? (3)

  • Who was the first woman to produce a nationally syndicated TV sitcom? (4)

  • Who was the first woman to win an Academy Award for best director? (5)

 

Limited Time Offers 

Starting tomorrow, March 4, for International Women’s Day and Women’s History Month, etermax also offers special promos and discounts of 70% in Trivia Crack 2.

Answers: (1) Margaret Thatcher (2) Maryam Mirzakhani (3) Margaret Brent (4) Betty White (5) Kathryn Bigelow

 

About Trivia Crack

Initially introduced as a mobile game in 2013, Trivia Crack is a multiplatform entertainment franchise and one of the most successful brands in the etermax Gaming division. It is currently made up of several active mobile games such as Trivia Crack, Trivia Crack 2, Trivia Cars, Trivia Crack Adventure or Triviatopia Run, available on Android and iOS. Trivia Crack has more than 600 million downloads worldwide and more than 150 million active users annually, including those who are entertained and connect with others through social networks, such as Facebook or with the free Instagram filter Challenge Trivia Crack, with the action of Google Assistant, the skill of Alexa of Amazon and the Apple Watch version. Trivia Crack is available in more than 180 countries, ranking # 1 in trivia games in 125 of them. Board games, consumer products and experiences, as well as the animated series Triviatopia, inspired by its characters, complete the experience.

 

About etermax

Founded in 2009 in Argentina, etermax is an international technology company, creator of global brands that connect, entertain and provide business value. Its Gaming division has exceeded 800 million downloads what highlights it as a leader in Latin America in the development of social games with successful IPs such as Trivia Crack, Trivia Crack 2 and Word Crack, among others. The company is also a pioneer in offering In-Game Advertising services in Latin America through an extensive network of more than 1800 titles, both owned and represented. Furthermore, it has incorporated a division of Artificial Intelligence (“A.I”) focused on applying AI in business solutions. With a constantly growing team, etermax has offices in Argentina, Uruguay and Germany, and commercial support in Brazil and Mexico. To learn more, visit www.etermax.com, access to its Media Library to download company assets and take a 360° Tour to discover its offices.