Brandon Rodriguez Launches Annihilator LLC and Opens Fourth Wave of Physical Pre-Orders for Annihilator on Game Boy Color

VA – March 18, 2026
 

Brandon Rodriguez, independent game developer and founder of art studio Salt & Pixel, today announced the formation of Annihilator LLC, a new company dedicated to the sale and management of his personal game projects. As its first major act, Annihilator LLC is opening the fourth wave of physical pre-orders for Annihilator, the acclaimed dark top-down shooter for the Game Boy Color. This wave also aims to build up convention stock, as Rodriguez plans to bring the game to upcoming events.
 

Annihilator LLC was founded by Brandon Rodriguez as a dedicated vehicle for selling and distributing his personal game library. Going forward, all personal game releases and sales will be handled under the Annihilator LLC banner, giving players a single, reliable destination for Rodriguez’s independent work outside of Salt & Pixel. In addition to Annihilator, the company currently has three Game Boy Color titles planned: The Damned, Night of the Flesh Eaters, and Blitz Barbarian.
 

“With Annihilator LLC, I finally have a proper home for my personal work. Video games are just the beginning — I want to grow this into something much bigger.” — Brandon Rodriguez
 

As the first release under Annihilator LLC, the fourth wave of physical pre-orders for Annihilator on Game Boy Color is now open. In addition to fulfilling pre-orders, this production run will build up inventory for conventions and in-person events.


Two editions are available:
 

Regular Box Edition – $55 + shipping

Cartridge-Only Edition – $35 + shipping

Pre-order Window: The pre-order window runs through approximately June 2026. Fulfillment timelines may be affected by current U.S. trade and import conditions.

Annihilator LLC is also looking to bring the game to indie game shops and toy stores. Retailers interested in carrying Annihilator are encouraged to reach out at brandon@annihilator.games.

A Game Boy Color demo of Annihilator is available for free download: https://saltandpixel.itch.io/annihilator

Annihilator is a dark, mature top-down shooter for the Game Boy Color.

The year is 40XX. Eden Try: a city powered by pain. Buildings, lights, street signs, vending machines—all run on the agony of those unfortunate enough to endure Tribulation.

Pioneered by CRUSH, Tribulation transforms human suffering into fuel for war machines and enhanced soldiers. Victims’ torsos, vital organs, and brains are fused with machines designed to extract raw emotion.

Locked in a perpetual loop of death and revival, they relive their final moments endlessly. Fear, hate, hope—all harvested through torture to power the city.

But by miracle or chance, One has escaped hell… and death followed him. You are Shinryu. You are the Annihilator!

Since its debut in October 2023, Annihilator has moved nearly 400 copies across physical and digital platforms. The game holds a 4.4 out of 5 rating on itch.io and has received strong marks from retro gaming press:

RetroGamer – 80%: “Annihilator is a tough game, but it does generate a great sci-fi atmosphere.”

Pixel Addict – 83%: “A worthy purchase, if you like your fast-paced shooting games.”

Debug Magazine – 4/5

Annihilator LLC is an independent game company founded by Brandon Rodriguez, dedicated to the sale and distribution of his personal game projects. For more information, visit www.annihilator.games.

Salt & Pixel is Brandon Rodriguez’s art studio, providing retro console art and game development services to other developers. Client works include: Outer Terror, CRUSH, Former Dawn, Cosmic Climb (Nike), Sitra Achra, Star Racer, From Below Pocket, and more.

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