FOR IMMEDIATE RELEASE
Tokyo - June 25, 2020 - Newly-formed indie publisher Phoenixx is proud to announce a new partnership with BANDAI NAMCO Entertainment Inc. (Minato-ku, Tokyo, Japan, President & CEO: Yasuo Miyakawa) and Dentsu Group Inc. (President and CEO: Toshihiro Yamamoto) to support indies through a capital business alliance that will assist in areas such as development, visualization (animation, movies, etc.), and game production using each company's IP to creators.Since its establishment, Phoenixx has been committed to the concept of being "Creators-Centric." Under their motto of "From Japan to the world, and from the world to Japan," the upstart indie publisher has focused on bringing unique and high-quality indie titles to markets worldwide while providing creators with the tools they need to achieve their dreams. To reach as many people as possible, Phoenixx strives to provide support to creators in their planning, production, sales, and marketing.
"Through the support of various creators, we have been able to expand our business both domestically and internationally, and we want to expand the scope of our development of entertainment content," said Phoenixx President & CEO, Kazunori Sakamoto. "We've been working on that concept for a while now, and together with the BANDAI NAMCO Entertainment and Dentsu Group, we are looking forward to taking a more in-depth approach."
The three companies share a common desire to utilize their knowledge and provide services for indie game creators in Japan and abroad. Some of these services include giving indie creators access to a variety of IP held by the companies, support for packaging and retail placements, and leveraging each companies expertise in marketing and promotion across worldwide markets.
About BANDAI NAMCO Entertainment
BANDAI NAMCO Entertainment Inc. delivers various products and services catering to a worldwide audience in areas such as network content, home video game software and life entertainment based on its IP (Intellectual Property) Axis. BNE gives shape to “a new type of fun” with amazing ideas and newer technology unavailable elsewhere. Furthermore, BNE makes ordinary everyday life more enjoyable and aims to realize “more fun for everyone” that allows customers throughout the world to keep smiling.
About Dentsu Group
Providing comprehensive support and promoting good governance, for the continued growth and enhanced competitiveness of the entire group.
About Phoenixx
Established in 2019 by industry veterans, Phoenixx aims to support innovative and creative developers from Japan and around the world. Its mission is to inspire and nurture the human spirit – one creator, one game, and one community a time.
To learn more, visit the Phoenixx official website, Phoenixx Facebook page, and follow @Phoenixx_inc on Twitter.
Media Contacts
John Davis