LOS ANGELES – August 29, 2022 – Exclusive merchandising firm Warren James and professional VALORANT player for the Sentinels TenZ today announced their partnership, in coordination with Prodigy Agency, debuting the special manga release of “Project T” in conjunction with TenZ’s very first apparel line.
Specializing in product, brand, website and activation development for the world’s most innovative creators and properties, Warren James and TenZ created a new bespoke manga, “Project T.” Intertwining the storyline with the official product drop, the manga led to the joint debut of TenZ’s exclusive merchandise, featuring custom tie-dye prints, screen-printed and embroidered graphics and premium quality textiles.
“I’ve been thinking about having my own merch for a long time now, and I couldn’t be happier with the collection we are launching with Warren James.” said TenZ. “We spent a lot of time making sure it really fits my personality and tastes and I hope the fans will love it as much as I do!”
Available now for a limited time on TenZ.gg, TenZ’s collection offers hoodies, T-shirts, crewneck sweaters, joggers, shorts, and a hat. Fans can choose between off-white or black, with the exception of the hoodie which is available in a custom red tie-dye print. The limited collection will be available through September 19.
The manga serves as part of a worldbuilding effort between TenZ, Prodigy Agency and Warren James. Titled “Project T,” the 11-page Japanese-styled comic book was released in conjunction with the launch of TenZ’s first collection.
“Project T” follows an agent who is sent to infiltrate deep within a shadowy organization’s base to retrieve valuable data to upload to the world. Deftly fighting his way through groups of enemies, skill and wits are the only things keeping him alive to accomplish the mission. As the story boils to a climax, readers and fans alike are left to wonder what the data contains. The visually-stunning graphics are illustrated by Levi Tonin, the Brazilian creator of the manga series “Born Cartolla.”
TenZ is signed by Prodigy Agency, a leading esports representation, management and marketing agency building legacies for world-class and upcoming players. Visit https://tenz.gg read “Project T” and to shop TenZ’s exclusive merchandise. For more information about Warren James, visit https://www.warrenjames.org/ or follow the brand on Twitter, Instagram and LinkedIn.
###
ABOUT WARREN JAMES
Warren James is an exclusive brand development firm that partners with the world’s most innovative creators and properties to scale and innovate their brands. Primarily breaking partners into new verticals, like apparel and CPGs, the company manages strategy and creative development of products from start to finish, while maintaining partners' stylistic ethos. Through design, logistics, fulfillment, marketing and expansion processes, Warren James develops partners' presence within the licensing industry, offering fans the opportunity to connect with their favorite content creators. Since 2019, the company has launched thoughtfully curated product lines for a variety of creators, including KREW, The Boys, Hasan Piker, MoistCritikal, Poppy Playtime and more.
ABOUT PRODIGY AGENCY
Prodigy Agency is a leading esports representation agency supporting world-class and up-and-coming players around the globe and on all major games, including TenZ, ZywOo, ScreaM, Inspired, Kaydop and more.
Built around a family-centric culture, Prodigy offers players a full suite of services including career management, health and performance, strategic guidance, contract negotiations, brand creation and management, integrated marketing, global partnership development, and more.
Thanks to a deep knowledge of esports and a combined reach of more than 60 million followers, leading brands and companies look to Prodigy Agency to provide leadership in understanding the esports market through fans’ passion and how these insights can build more effective, efficient, and measurable marketing programs and ROI.