March 14th, London, UK – Genba Digital is shaking up the gaming industry with Genba Infinity, powered by Azerion, its cutting-edge suite of services designed to supercharge digital distribution, audience engagement, and omnichannel advertising. With years of experience driving key distribution, Genba is proud to introduce Genba Infinity, further expanding its product core with innovative solutions. As the company continues to expand globally, these additional services alongside key distribution are revolutionary to the industry.
Genba Infinity, powered by Azerion, redefines digital distribution with a next-level intelligence platform that unlocks new audiences, real-time insights, and high-impact advertising. Game publishers and retailers can now boost brand visibility and sales through precision targeting, premium placements, and data-driven creative execution.
- High-Impact Advertising: Interactive, attention-grabbing formats with clear ‘Buy Now’ CTAs.
- End-to-End Distribution: Seamless integration with Genba’s secure digital logistics network.
- Real-Time Insights: The Infinity DMP refreshes audience data every two hours, ensuring hyper-relevant targeting.
- Premium Brand Environments: Ads placed in high-traffic gaming spaces with top publishers and content.
- Award-Winning Creative Studio: Engaging ad formats that capture and keep audience attention.
“Our innovative approach combines research-backed measurement strategies with top-scoring creative assets to ensure that publishers and developers can maximise engagement and conversions”, commented Matt Glover, Managing Director at Genba Digital. “By leveraging the Infinity DMP, gaming brands can power up their planning and access customised audience segments that align with their unique objectives and exceed their sales targets”.
Genba Digital isn’t slowing down. With year-on-year growth, expanding partnerships, and cutting-edge tech innovations, the company is scaling up to shape the future of gaming distribution and marketing.
To find out more about Genba Digital and its services please visit https://genbadigital.com/.
ABOUT GENBA DIGITAL
Launched in 2015, we had a vision to deliver game-changing distribution to a range of clients around the globe. In a dynamic industry where security is paramount, we wanted to become the solution. Today, we are proud to have developed a leading platform, GENBA™, that sets the standard in transparency and security. Originating in PC, we now apply our expertise and insights across geographical regions and platforms, providing access to a growing catalogue of quality games content. Developing partnerships with multinationals and indie brands, we connect Publishers and Etailers building close working relationships to deliver improved experiences, efficiencies and growth. From contract management to key distribution, from account management to transaction transparency, from access to quality content to security; we make things faster, flexible, robust and more efficient, delivering an all-round better experience.