LOS ANGELES – TUESDAY, AUGUST 4, 2026 – Telltale, the leading narrative game development studio and publisher, announced today that it will be hosting the first-ever `Choices Matter Festival on Steam. The event will kick off on Monday, August 10 at 10 AM PT, with special content running until 5:30 PM PT, and then looping through August 13th, with the discounts extending through August 17th.
The Choices Matter Festival celebrates games of various genres with diverging storylines and critical decisions at the forefront. More than 90 featured titles will be discounted during the event that also includes 40-plus playable demos, behind-the-scenes content, interviews, developer commentary, exclusive announcements, and two world premieres. Players can even partake in a choose-your-own-adventure style quiz to discover participating games aligned with their tastes – a custom feature unveiled specifically for the Choices Matter Festival. In addition to all of this content, there is a bundle of six free Steam Points Shop items that can only be claimed during the event.
“Story and choices are the hallmark of Telltale games and something we care about deeply, so it’s an honor to be hosting this new Steam event that celebrates titles with both at their core,” said Jamie Ottilie, CEO of Telltale. “We’re certain this festival will grow into an essential event that the fans of the best of these games can look forward to every year.”
Running August 10th through August 17th on Steam, the Choices Matter Festival will commence with an exclusive discussion about The Wolf Among Us Remastered starting at 10 AM PT. A full schedule and list of participating titles will be posted on the festival’s Steam Page at that time. To learn more, follow Telltale’s social channels including Instagram, TikTok, YouTube, and X.
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About Telltale Games
Telltale is an independent developer and publisher of both original and licensed IP games for every major interactive platform and is a pioneer of narrative games and episodic delivery. The Telltale brand, assets, and various IP are now owned by LCG Entertainment, operating and marketing games under the Telltale name. LCG Entertainment is a privately held company, headquartered in Malibu, California, with virtual offices throughout North America, Argentina, and the United Kingdom. For more information, please visit www.telltale.com. Follow Telltale on TikTok (@Telltale Games), Instagram (@telltalegames), YouTube (@TelltaleGames), X (@TelltaleGames), and Facebook (@TelltaleGames).