Zurich, Switzerland - November 13, 2026 - Metaroot is pleased to announce that it will publish The Factory Must Fall, the competitive factory builder by Squared Games. On the same day, the developer and Metaroot release the game's free demo on Steam. The demo kicks off a new ranked season with a fresh leaderboard, introduces factory sharing and brings many improvements based on feedback from the earlier public playtest.
Factory games and autobattlers both have huge communities, but we had never seen anyone combine them like this. Building a factory is fun, but watching it fight someone else's factory is a completely different kind of satisfying. We are thrilled to be working with Squared Games on this innovative game.
Free Demo:The demo is free for everyone and available right now on Steam: https://store.steampowered.com/app/5459130/The_Factory_Must_Fall_Demo/
Build the Factory, Then Send It to War
Players draft buildings from a randomized shop, connect them with conveyor belts and balance resources and power to produce the right mix of combat units. When the build phase ends, the factory fights another player's factory. The first eight rounds introduce the game step by step, then the Ranked mode continues for as many rounds as your factory survives.
New with the demo is Ghost Battle: after a ranked run, players click "Share Run" to get a code for their factory. Friends, viewers or a whole Discord server can then fight that factory round by round, and the creator can see how well each of them did against it. It works the other way round too: take on your friends' factories and see whose production lines come out on top.
New Season and a Raffle for 50 Keys
To celebrate the launch, we are also giving away 50 Steam keys for the full game: every won Ranked Run in the demo earns a raffle ticket that players post on the game's Discord. Winners receive the full game when it releases.
Since the public playtest, the game has received a reworked tutorial, building shortcuts, L-shaped belt drags, a new defensive building (walls), league rank badges with a rank-up cinematic, animated T2 units with new weapon effects, and an opening sequence in which the player's Core crashes down from orbit. Spanish (Spain) and Ukrainian join the list of supported languages.
Read the full demo announcement and patch notes here:
https://store.steampowered.com/news/app/3970860
About The Factory Must Fall:
Build the perfect factory, then let it go to war! Draft buildings from a randomized shop, optimize resource allocation and army composition, then watch your factory crush your enemies in this automation autobattler! The Factory Must Fall is coming to Steam for Windows, with the full release planned for 2027.
Steam (Free Demo): https://store.steampowered.com/app/5459130/
Trailer: https://youtu.be/YJ6kDPjnXPQ
Press Kit: https://k.metaroot.ch/s29qrd2
Discord: https://discord.gg/GyUyKKF2S6
Developer: https://squared-games.com/
Squared Games is the independent studio of Aaron Goenen. The Factory Must Fall is being developed in close exchange with its community: before the demo, the game went through a public playtest with its own ranked leaderboard, and much of the demo's new content is based on that feedback.
Metaroot is a family-owned micropublisher based in Zurich, Switzerland. Its games include the programming game “The Farmer Was Replaced”, the restaurant action sim “Goblin Sushi”, the steampunk auto-shooter “Airships: Lost Flotilla” and the nature simulation game “Of Life and Land”. Coming up next are the factory-building autobattler “The Factory Must Fall” and the traffic programming game “If Red Then Stop”.