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TRANSFERROOM SIGNED AS OFFICIAL PARTNER OF FOOTBALL MANAGER

Football’s transfer marketplace and Sports Interactive ink multi-year strategic partnership

London, England – 22nd September 2023 – Our journey towards delivering complete football authenticity in Football Manager progresses, as Sports Interactive™ are delighted to confirm a new partnership with TransferRoom.
 
TransferRoom is an online marketplace that provides key decision-makers at more than 700 football clubs with the real-time transfer market intelligence and an unrivalled network of global connections.
 
The platform allows clubs to advertise their incoming and outgoing transfer requirements and see the needs of other sides in over 100 leagues worldwide. Since its inception in 2017, it has helped clubs and agencies to complete more than 4,000 deals.
 
Football Manager 2024, scheduled for release globally from November 6th, will see the start of TransferRoom’s multi-year integration into the series. More information on how they’ll be involved in FM24 is available in a dedicated blog on the Football Manager website.
 
Miles Jacobson, Sports Interactive’s Studio Director, said: “We are incredibly proud to be the first games company that TransferRoom are working with.
 
“TransferRoom are helping to bring football into the digital age by connecting the right people and getting deals over the line that probably wouldn’t have happened before.
 
“Having TransferRoom onboard as official partners will help us to elevate the authenticity and realism of transfer deals in Football Manager. FM24 is just the beginning of their inclusion in our games and the team are thrilled about the potential of what we can do with them in the years to come.”
 
Jonas Ankersen, the Founder and CEO of TransferRoom, added: “Football Manager is a staple for football fans around the world and a benchmark for making a game as true to reality as possible.

“Together, we now get the chance to show those playing Football Manager how football transfers happen in real life, bringing an added level of realism to the game.”


How will TransferRoom work in FM24?

“In FM24, TransferRoom replaces the previous “offer to clubs” option in game as a simple way to reach out to other clubs with players that you want to sell,” Football Manager’s blog, Introducing Intermediaries and offloading players, says.
 
“This is not an instant option, as the clubs won’t all be online looking at the system every minute of every day, but your staff will collate the offers together for you and inform you of any interest in good time.
 
“Clubs are more likely to be using it at different points in the season and transfer window, so responses may come in more quickly at some times than others.
 
“Something to note is that using the Intermediary ultimatum functionality outlined above doesn’t preclude you from offering a player out via TransferRoom.
 
“This is just the start of TransferRoom’s integration into Football Manager, with much more to come in the future.”


About Sports Interactive™:
 
Sports Interactive (SI) is the world’s leading developer of immersive sports management simulations. Founded in 1994, SI became a wholly owned subsidiary of SEGA in 2006. Based in Stratford, East London, the SI team takes on the gaming genre through a diverse array of disciplines powered by more than 290 full-time staff members and support from a large global network comprising roughly 1,400 researchers.. SI is an official partner of many major football clubs, leagues and organisations, including Manchester City, Brighton & Hove Albion, UEFA, the Bundesliga, LFP, the EFL and the League Managers Association, as well as numerous charities and not for profit organisations. Further information on the studio and its work can be found at www.sigames.com.


About Football Manager™:
Football Manager (FM) is the world’s leading football management simulation title and our iconic, award-winning series has captivated a global pool of players for two decades. FM takes players to the heart of the beautiful game and lets them create their own football story and live out their dreams as manager of their favourite club. With more than 50 of the top footballing nations to manage in and a database of more than 800,000 active players and staff from around the world of football, the game offers an unrivalled simulation experience. The game tasks players with making the key decisions at their club and forces them to responsible for them including transfer recruitment, tactical development and player development. Players must navigate the pressures of modern football by meeting their owner’s objectives and handle both the media and fan scrutiny that comes from performance on Matchday. FM has grown to become more than just a game and is now deeply embedded in the football industry with the FM database now powering the recruitment strategies of professional clubs around the world of football. The game has become an integral part of modern fan culture, shaping the discourse around the professional game. It has been the inspiration for several books, a stand-up comedy show and even a feature-length documentary. For more information on Football Manager, visit footballmanager.com.


About SEGA® Europe Ltd.:
SEGA® Europe Ltd. is the European Distribution arm of Tokyo, Japan-based SEGA CORPORATION, and a worldwide leader in interactive entertainment both inside and outside the home. The company develops and distributes interactive entertainment software products for a variety of hardware platforms including PC, wireless devices, and those manufactured by Nintendo, Microsoft and Sony Interactive Entertainment Europe. SEGA wholly owns the video game development studios Two Point Studios, Creative Assembly, Relic Entertainment, Amplitude Studios, Sports Interactive and HARDlight. SEGA Europe’s website is located at www.sega.co.uk.


About TransferRoom Ltd:
TransferRoom empower football clubs, agents and players to be successful in the transfer market by giving them real-time market intelligence and direct access to a global network of decision makers. Since its launch in 2017, clubs have used TransferRoom to facilitate over 4,000 transfers and today over 700 clubs across 100 leagues in 60 countries are accelerating their success on the platform. For more information on TransferRoom, visit transferroom.com.