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Challengermode expands into Brazil with partnership

Stockholm, 8th February 2022: Global esports platform Challengermode has announced its first move into the LATAM esports space today in partnership with, the Singapore based gaming and esports marketing platform.

Challengermode will be providing the platform for Season 1 of’s YUPCUP, a series of esports competitions for players based in Brazil. Players will be given the chance to compete across games including Valorant, Street Fighter, Wild Rift and League of Legends for a total prize pool of over 40,000 reais, giving esports competitors at the grassroots level a chance to compete in a professional setting.

This series of tournaments will kick off on Saturday, February 5th with Street Fighter V competition, and continue until the end of March. This partnership emphasizes Challengermode's support of the esports industry in Brazil, and gives Brazilian esports hopefuls the chance to compete for a significant prize pool - with the aim of encouraging greater participation in the country’s vibrant esports scene.

Philip Hubner, CBDO at Challengermode said: “We couldn’t be happier to be engaging with the Brazilian esports scene with Their dedication to bringing together the disparate parts of the gaming & esports ecosystem together in one place matches our own perfectly. The upcoming YUPCUP series of tournaments offers players from across Brazil to level up their skills competing for significant prize money. It is the perfect way to shine a spotlight on the country’s emerging esports talent, and invigorate participation at the grassroots level in a professional setting thanks to the automated tournament infrastructure the Challengermode platform provides.”

Raiford Cockfield III, CEO/Co-founder of “Brazil is an incredibly important part of the global gaming & esports ecosystem.  We want to use our upcoming Yup Cup tournament to give Brazil the investment and attention that it deserves. Challengermode’s dedication to supporting all levels of esports competitions, from grassroots up to pro, makes them an ideal partner for us to launch our first tournament series in Brazil. Their platform’s ability to automate the tournament experience at a professional level allows us to better focus on our core goal: connecting all gamers to the opportunities available to them in the gaming & esports industry. So whether you’re a professional player, caster, analyst, professional or creative, will work to help you build your career and expand your ability to partner with others in the industry.”

Players interested in signing up to the YUPCUP tournaments can register now via Challengermode’s dedicated YUPCUP space here. Full details of the tournament schedule can be found there. Those wishing to watch can tune in via the official Twitch channel.


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About Challengermode: 

Challengermode is a Swedish technology company founded in 2014, with the mission to make esports truly accessible for gamers. Challengermode is building a platform that provides the fundamental online esports infrastructure for all relevant stakeholders within the ecosystem. With 2.5billion people world-wide playing computer games and hundreds of millions of people watching professional esports tournaments monthly, Challengermode's platform – which hosts millions of competitions yearly – is the place for regular gamers to congregate, practice or compete in esports. Its best-in-class tech automates complex tournament infrastructure through game integrations and allows gamers to easily play in competitions, tournaments and leagues across any device or console, while enabling community building and monetization at scale for organizers of all kinds.